Following a successful pitch last year, the Experiment team managed to secure the first client contract. In mid-February, our team took over the management of digital communications for the PerSu retail chain brand.
Going forward, Experiment will be responsible for both social media content and communication, as well as ad-hoc digital and other creative campaigns. The DTL PerSu brand has a strong presence on Facebook, Instagram, and LinkedIn.
The Experiment team introduced innovative ideas and strategies for the retail chain's online communication. With a fresh approach to topics and information that consumers care about, we introduced a graphic symbol resembling an emoji, named Srle.
Srle the Symbol got GIFs and stickers that you can find on the GIPHY profile @DTLPerSu, as well as on Instagram and Facebook.
Based in Zrenjanin and a member of the DTL association, PerSu is a well-established retail chain with a presence in Zrenjanin, Belgrade, and Pančevo. With 177 stores, PerSu has been providing a diverse selection of food and non-food products to its customers for 27 years.
Get in touch! We're open to working together. Make this your experiment. Try something new for your brand. If you keep doing the same thing, you can't expect different results.